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Partner with Deepend to unlock the full power of the Squiz platform

From strategy to launch and beyond, we help you design, build and optimise a Squiz-powered digital experience platform that drives value and scales with your ambitions.

Squiz Partner Advantage

As an official Squiz Partner, Deepend helps organisations unlock the full capability of the Squiz DXP - transforming it from a powerful platform into a seamless, user-centred experience engine. Backed by 25 years of digital delivery, we bring the strategy, design and engineering expertise needed to create connected, scalable and accessible digital ecosystems. With end-to-end support across content, UX and technology, Deepend ensures you’re not just using Squiz - you’re maximising its value to attract, engage and retain the audiences that matter.

Why Squiz & Deepend

Squiz is a proven enterprise-grade DXP built for organisations that demand scale, security, personalisation and fast time-to-market. Deepend partners with you to make it work - so you deliver digital experiences your customers love, while your teams stay agile and in control.

Squiz Deepend Partnership

Currently working on...

Unifying Victoria’s Building and Construction Experience

Unifying Victoria’s Building and Construction Experience

Helping unify three Victorian building and construction regulators into one digital destination. Discovery revealed fragmented journeys, inconsistent governance and outdated technology. Rebuilding on Squiz DXP enables structured content, strong governance and clearer pathways. The project delivers a unified IA, cohesive design system and scalable platform to improve clarity and confidence. Read the Victorian Building and Plumbing Commission case study.

Streamlining Content Management at DJSIR

Streamlining Content Management at DJSIR

Working with Squiz and the DJSIR to unify content management following the integration of the Victorian Skills Authority. Early discovery revealed difficulty finding information, inconsistent workflows and reliance on external tools. The project enhances search, governance and content creation, adopting Ripple 2.0 to deliver a more efficient, consistent and dependable content environment.

Redeveloping Internal Affairs Website

Redeveloping the NZ Department of Internal Affairs Website

Supporting the Squiz team and the NZ Department of Internal Affairs to redevelop its outdated, fragmented website. Discovery revealed usability issues, complex content structures and technical constraints. The project delivers a modern user experience, clearer information architecture and a scalable Squiz foundation, creating an accessible, resilient and future-ready site for all New Zealanders.

What We Deliver

Customerledsquiz
Customer-led, Evidence-based

Every decision is grounded in user insight, analytics and validated learning to ensure the experience genuinely meets user needs.
Experiencedesignsquiz
Experience Design & Accessibility

Our UX, UI and accessibility specialists create inclusive, modern interfaces aligned to your brand and optimised for Squiz’s enterprise environment.
Squiznocode
Squiz CMS & DXP Implementation

We architect and deploy Squiz solutions using its low-code, composable framework to deliver stable, scalable platforms from day one.
Optimisationsquiz
Support, Optimisation & Growth

We continuously improve your platform through performance tuning, personalisation, experimentation, analytics and backlog evolution.

Featured Squiz Case Study:

Victorian Building and Plumbing Commission (BPC)

Deepend helped BPC consolidate multiple legacy digital experiences into a compliant Squiz DXP website that improves content discoverability, navigation, accessibility and performance for consumers and practitioners.

Victorian Building and Plumbing Commission (BPC)
Victorian Building and Plumbing Commission (BPC)

Squiz Features We Love

Conversational AI

Conversational AI

Transform your site’s search into a ChatGPT-like experience. Get instant, AI‑generated answers from your content.

Squiz web personalisation

Web personalisation

Unify fragmented data and break down silos to provide personalized online experiences.

Connectors Integrations

Connectors

Create flows faster with branded and generic connectors.

How We Work

One Team, Full Delivery

Our strategists, designers and engineers collaborate end-to-end, reducing handover risk and increasing delivery speed.

Transparent Governance

Clear roadmaps, open communication and measurable milestones keep stakeholders aligned and projects predictable.

Enterprise Capability, Human Partnership

Deep technical expertise, paired with a collaborative mindset - so you always know where you stand, and what’s next.

Why organisations choose Deepend for Squiz DXP Development

  • 25+ years designing and delivering enterprise digital platforms in Australia

  • Deep experience across government, health, education, member-based and enterprise organisations

  • Certified Squiz partner with proven capability in large-scale, complex digital ecosystems

  • Recognised for Good Design, Trusted Delivery and Real Impact

  • Sydney-based team providing hands-on support and long-term partnership

Our Squiz Team

Tim Fletcher

Tim Fletcher, Chief Technology Officer and Squiz Solution Architect

Ben Blanks

Ben Blanks, Head of Technology and Squiz Technical Lead

Peng Zhou

Peng Zhou, Squiz Frontend Developer

Related work 

Explore other work from our experience in the Government, Health and Education sectors.

Let’s create something exceptional

Whether you're building from scratch or evolving an existing Squiz platform, Deepend can help you shape a solution that delivers value - for your customers and your business.

Get in touch

Squiz DXP Development FAQs

Is Deepend an official Squiz partner?

Yes. As an official Squiz Partner, Deepend helps organisations unlock the full capability of the Squiz DXP, backed by 25 years of digital delivery experience.

What does Deepend deliver as a Squiz partner?

Deepend delivers customer-led, evidence-based experience design and accessibility, Squiz CMS and DXP implementation using its low-code, composable framework, and ongoing support, optimisation and growth through performance tuning, personalisation and experimentation.

What Squiz features does Deepend work with?

Deepend works with Squiz's Conversational AI (AI-generated answers from site content), web personalisation (unifying fragmented data for personalised experiences), and Connectors (branded and generic integrations).

What industries does Deepend support on the Squiz platform?

Deepend has deep experience across government, health, education, member-based and enterprise organisations, delivering large-scale, complex digital ecosystems as a certified Squiz partner.

Where is Deepend's Squiz team based?

Deepend's Squiz team is Sydney-based, providing hands-on support and long-term partnership to clients.